New Brands We’re Loving at the Baby Expo

The Baby Expo is returning to Tāmaki Makaurau this weekend with exclusive offers, competitions, seminars and demos for you and your pēpi.

This year, we’re pleased to see that The Baby Expo has a number of new and exciting brands taking part.

From baby food to bibs, we take a look at some of our favourite new brands showing at the Expo this weekend:

Norish Modern Day Baby Cereal

If you’ve been in search of a new baby food, look no further. Developed by a clinical nutritionist, Norish prepares delicious nutrient-dense meals with all-natural wholefoods. We can’t wait to try their bone broth and ‘Modern Day Baby Cereal’.


According to their website, Junofem sell ‘The femfit®’  a device designed to help women who suffer from urinary incontinence, target their pelvic floor muscles to restore and maintain their pelvic floor strength and health. In our opinion, Junofem is the brand to watch.

Boston + Forest

Handmade in NZ using natural fibres, Boston + Forest is a showcase of Instagramable deliciousness. Linen balloons, neutral rompers and dinosaur wheat bags. Love!

Mila and Mikki

Mila and Mikki offer a curated selection of certified organic, sustainable, chemical-free and ethically made products. With favourites like Frigg pacifiers, as well as essentials like their Sleeved Waterproof Baby Bibs (perfect for crafts as well as feeding), we’re sold.


Maternity necklaces are the keepsake you never knew you needed. Traditionally worn in the Mayan culture, they make a soothing sound when rolled gently. After birth, the familiar melody was said to soothe pēpi, so parents would hang it over the cradle or sew it into a comforter.


Maxi Cosi isn’t a new brand, but one that is loved by the Soteria team. Maxi Cosi produces some of our favourite car seats so we’re always keen to stop by, say Hi and see what new models they have in store.

Auckland Baby Expo

Saturday 14th & Sunday 15th May, 2022
9am – 4pm daily